The inside skinny... on Diet Gatorade?

Diet Gatorade?

by Dr Marc

Pepsi announced that they were going to launch a Diet version of their flagship sports drink Gatorade “for athletes when they are not breaking a sweat.” Although a diet version of a the competing sports drink Powerade did not fare well, Pepsi states that they created Diet Gatorade in response to consumer demand.

Why Diet Gatorade is a bad idea if you’re looking to lose weight.
While less active could refer to those who walk instead of run, for most it will just be consumed as a “guiltless pleasure” while sitting on the couch watching Sunday football. Although Pepsi’s chairmen states the “lower-calorie version would be marketed to athletes for use when they were less active,” suffice it to say “less active” is code for “consumers that sit in front of the TV and snack.” “Less calories” is still going to mean “more calories” when you consider we should just be drinking water.

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